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WSET Global

Beverage industry sales

Drinks industry careers in sales can be exciting, varied and highly rewarding. You will be required to sell drinks to businesses, such as bars, restaurants, hotels and supermarkets. It’s also possible to sell direct to consumers, but we have covered drinks retailing jobs and hospitality career options within our service roles guide.

WSET Global

Brand manager

A brand manager is responsible for developing the strategy behind a drinks brand. The role requires strategic planning, project management, commercial analysis, creative flair and an expert understanding of your particular category.

WSET Global

Restaurant / Bar Manager

Managing a bar or restaurant is one of the most crucial roles in hospitality. The manager is responsible for day-to-day operations: motivating the team, keeping customers happy and ensuring smooth service, while also hitting business targets.

WSET London School

Experiences & tastings

WSET London School

WSET Level 2 Award in Spirits: Intensive course

Develop your expertise in distilled beverages and gain knowledge and understanding of a broad range of spirits and liqueurs in a brand-neutral environment.

WSET London School

Contact WSET School London

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WSET London School

WSET Level 2 Award in Spirits: Intensive course

Develop your expertise in distilled beverages and gain knowledge and understanding of a broad range of spirits and liqueurs in a brand-neutral environment.