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WSET Global
Beverage industry sales
Drinks industry careers in sales can be exciting, varied and highly rewarding. You will be required to sell drinks to businesses, such as bars, restaurants, hotels and supermarkets. It’s also possible to sell direct to consumers, but we have covered drinks retailing jobs and hospitality career options within our service roles guide.
WSET Global
Marketing
Marketing can be an ideal career for creative people that enjoy building brands and telling stories. You can work for wineries, distilleries, breweries, importers, distributors, retailers, PR agencies, events companies or tourism boards.
WSET Global
Brand ambassador in the drinks industry
A brand ambassador serves as the face of a wine, spirits, beer or sake brand. You will host trade tastings, consumer events, masterclasses and press events in a bid to boost awareness of the brand’s credentials.
WSET Global
Restaurant / Bar Manager
Managing a bar or restaurant is one of the most crucial roles in hospitality. The manager is responsible for day-to-day operations: motivating the team, keeping customers happy and ensuring smooth service, while also hitting business targets.
WSET Global Campus
Brochures, flyers and presentations
WSET Global
Empowering rising hospitality talent in China
WSET’s bursary programme in China provided vital wine education to 19 students, improving confidence, employability and access to global training.
WSET Global
Customer Success Stories
Thousands of businesses worldwide choose WSET qualifications to enhance their teams' knowledge of beer, sake, spirits and wine. Our industry-leading courses equip staff with the expertise to deliver exceptional customer experiences, increase sales, and achieve measurable results. Discover how businesses like yours have elevated their performance through WSET training in our success stories below.