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WSET Global

Beverage industry sales

Drinks industry careers in sales can be exciting, varied and highly rewarding. You will be required to sell drinks to businesses, such as bars, restaurants, hotels and supermarkets. It’s also possible to sell direct to consumers, but we have covered drinks retailing jobs and hospitality career options within our service roles guide.

WSET Global

Brand manager

A brand manager is responsible for developing the strategy behind a drinks brand. The role requires strategic planning, project management, commercial analysis, creative flair and an expert understanding of your particular category.

WSET Global

Cognac vs Scotch: Comparing production and flavour foundations

Discover the art behind Cognac and Scotch as we unravel how raw materials, fermentation, distillation, and ageing create their signature aromas and flavours in this dynamic, production-focused session.

WSET Global

German beer in a nutshell

Discover the world of German beer

WSET Global

WSET Remote Invigilation Essential Guidance

Welcome! WSET is happy you have chosen to sit your exam via Remote Invigilation (RI). If you have any questions about our WSET RI guidance, please contact your WSET Approved Programme Provider (APP) who you are enrolled with. Whether you are navigating to this site from correspondence with your APP or directly from an automated WSET RI email (examsnoreply@wsetglobal.com), it is important you...

WSET Global

Partners

WSET Global

Customer Success Stories

Thousands of businesses worldwide choose WSET qualifications to enhance their teams' knowledge of beer, sake, spirits and wine. Our industry-leading courses equip staff with the expertise to deliver exceptional customer experiences, increase sales, and achieve measurable results. Discover how businesses like yours have elevated their performance through WSET training in our success stories below.